Part 2/7:
Recent discussions with Amazon FBA (Fulfilled by Amazon) sellers reveal an alarming trend: many are forced to increase their prices by as much as 50%. Behind this shift lies a complex blend of fees and pressure on profits. Despite having over 2 million active sellers, competition appears to be failing to keep prices low, largely due to increased fees associated with using Amazon’s services. Many sellers now find themselves caught between the need to raise prices or risk going out of business.