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The conversation around "Craven the Hunter" gained momentum when Tony Vinciquerra, CEO of Sony Pictures, expressed shock at the film's poor reception during an interview with the LA Times. Vinciquerra described the launch of "Craven" as potentially the worst the studio has ever seen. This sentiment echoed in the critique of other recent Sony releases like "Madame Webb" and the infamous "Morbius," both of which didn't resonate well with viewers despite being based on popular characters from the Marvel universe. The added layer of criticism came when journalists, including those from outlets typically sympathetic to Sony's narrative, pointed out the glaring absence of Spider-Man in these films as a primary reason they flopped.