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It all began in 2006, following the student's sophomore year at Georgia Tech. Motivated by an obsession with exotic cars, he leveraged a unique lending opportunity available at the time—stated income loans. This allowed him to claim his expected income without documentation, a practice that later contributed to broader economic issues. With this financing model, he purchased his first Lamborghini for $124,000, despite being unable to make the first payment.

To cover the costs, he not only immersed himself in the world of high-end vehicles but also launched a rental car business. The exotic car rental landscape was nascent at that time, and he saw a gap that he could fill. Generating revenue became paramount; however, profitability remained elusive until the eventual sale of vehicles.