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Perhaps most astonishing is the economic boon to Indianapolis, which reportedly reaped around $36 million in revenue generated by Clark during her rookie year. This level of economic impact is remarkable, especially when compared to rookie seasons in other sports, including the NFL, where a player's initial draw doesn't typically yield comparable figures.

Surging Ticket Prices

Anticipation for the upcoming season has pushed ticket prices to new heights. The cheapest seats for the season opener have soared to $255, while premium courtside seats are priced at an astonishing $2,550. This spike in prices is indicative of the "Clark effect"—an illustration of how the demand for games featuring star players can drastically alter market dynamics.