Part 3/9:

However, things changed quickly. Initially, Jeter proposed a consumption of resources towards long-term player development while offloading established stars like Giancarlo Stanton and Christian Yelich. While these moves were part of a strategic rebuild, they drew widespread criticism from fans and analysts alike.

Moreover, the anticipated growth in attendance and revenue struggled to materialize. Attendance in the ballpark remained low, and, contrary to projections, corporate sponsorships did not boost as expected. The Marlins failed to galvanize the local community and engage corporate sponsors, which were critical to their fiscal success. Jeter’s plan to enhance revenue through ticket sales and partnerships was undercut by the persistent lack of a solid fan base.