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Following the shocking event, notable figures, including Donald Trump Jr., attempted to rally social media users to denounce the crime. However, their calls for action were met with a surprising amount of backlash, as many online expressed a reluctance to support or engage in the search for justice for the slain executive. Some users articulated that their grievances stem from personal experiences with insurance companies, particularly United, which has a checkered reputation for denying claims and prioritizing profits over patients' well-being.