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The article also touches upon the changes in the sponsorship scene, notably the exit of Crefisa after a decade-long partnership with Palmeiras. During its tenure, Crefisa sponsored the team for 14 titles, including multiple Brasileiro titles and Copa Libertadores. This historical context of past sponsorships enhances the significance of the new deal with Sporting Bet and marks a new chapter for the club.

While there were discussions regarding the potential conflicts of interest during Leila Pereira's presidency, who was linked to Crefisa, the transition to Sporting Bet alleviates these concerns. The move to a new sponsor enables the club to promise greater financial backing than its previous agreements, paving the way for future investments in talent and infrastructure.