Part 4/10:
Danilo shares insights on AI-created influencers, specifically a model named Aitana, who has gained substantial popularity and profitability, partnering with major sports brands. These influencers are carefully crafted using AI, integrating real-world imagery and settings to appear lifelike while also engaging in brand promotion. Aitana has become emblematic of the new wave where brands leverage AI personalities to cultivate a connection with consumers.