Part 3/8:
Crossing the three-month mark, the entrepreneur reflects on their experiences, noting a shift in strategy approaching the holiday season. In December, advertising was limited after the first five days due to low engagement from their target market, which was influenced by the holiday season mindset. However, as they entered January, they began to see a significant return on their investment, boasting a 3X return in the first days of the month and anticipating even greater returns as payments flowed in over the next few months.