Part 5/8:
- Pixel Setup: He elaborates on setting up the pixel, linking it to Shopify to track customer interactions effectively.
Campaign Creation
Once preliminary setups are complete, it’s time to launch your first campaign.
Raspby recommends naming your campaign clearly and selecting key options like "cold conversion campaigns" to boost sales.
He outlines settings such as selecting your audience. Keeping it broad at first allows for the algorithm to find potential customers effectively.
Setting a budget is essential; he suggests starting with $20 to $40 a day to test the waters.
Crafting Your First Ad
When setting up your ads, Raspby provides valuable insights into ad creative. He suggests using videos and carousel ads for better engagement.