Part 4/12:

By the 1970s, motivational seminars began to flourish across the United States. Figures such as Jim Rohn and Wayne Dyer lead events steeped in encouragement and self-empowerment, presenting teachings distilled from the broader canon of motivational literature. The evolution of these presentations into televised infomercials marked a significant shift, making motivational content far more accessible to the everyday individual.

As television gained traction, personal development no longer required physical attendance; infomercials and CDs enabled self-improvement messages to resonate with a wider audience. Yet, as technology evolved further, it became apparent that even these tactics would soon be eclipsed by a more immediate and interactive medium: the internet.