The Impact of Big Data on Business

• 💼 Companies that collect and utilize user data effectively have a significant advantage over their competitors, making it harder for new companies to enter the market.
• 📊 Microsoft found that providing business-to-business sales executives with detailed market analytics improved their productivity by 30%.
• 🚗 Tesla's collection of driver data has given it a significant edge in the electric car market, with a higher earnings multiplier than legacy car brands.