I learned a lot there. Looking forward to seeing the marketing you bring when that happens. It's amazing how far a small marketing budget can go when using things like Gorilla marketing and the like. I think of people like Richard Branson or Michael O'Leary (Ryanair) who get themselves on the front of newspapers by doing crazy stunts for pretty much zero cost. Hopefully you have some ideas like that up your sleeve.
Here's an idea, huge hive banners at multiple football grounds across the world on the same day/weekend. That could easily get picked up by the media...
I like how you day you are "very calm and very confident" - that kind of positivity from such a large player is encouraging for us all. As you rightly say "something's coming" and all of us early adopters will hopefully do very well out of it.
Thanks for the ballpark thoughts and i look forward to us all changing everything together.
Peace Out from Ireland.