My friend, who moved to Australia 15 years ago, came to Serbia for an annual vacation a few years ago. When she left for the trip, they forgot to bring a suitcase with shoes for all the guests and had to buy shoes in Belgrade.
She enters a store from a well-known chain of sports equipment and on the racks with sneakers as the latest model,
She sees the same sneakers that she forgot to bring, which she bought a year before in Perth. The price, of course, for the "Top" model.

I like to wear Mark&Spencer shirts.
I used to buy them here at a price of €49.
When the discounts started, the price was reduced to €29.
And abroad, when there are discounts, for the same shirt, they lower the price first from €29 to €25, then to €19 and finally to €15.
These are discounts, not theft like here in Serbia.
I bought one jacket at the spring sale for €30.
Before the beginning of autumn, the same jacket in the same store, I am looking at the price of €110.
It's crazy what they do with the prices.
You just have to be smart and buy when you don't have an urgent need, which is a bit tricky for food. That's why it's much better to buy food directly from the producer, who has the opportunity.