Boomers did have to work and could get somewhere if we did. We had the best healthcare and nutrition of any generation before or since, free education to graduate level and affordable housing. Overall, we are the richest generation with average assets of about £500k. It's a very large aging cohort due to the baby boom after the 1939-1945 war. Families now are more modest and the birthrate has been falling for a long time - we have more people needing social care and less (younger) people to do the work and pay the taxes that funds the services.

The ravages to the environment are more to do with changes to agriculture and increased fossil fuel use, especially cars, but also freight going by road rather than rail or sea, plus central heating. Councils in the UK have had their budgets cut by 60% since 2010. Youtubers might like to look at the Barnet Graph of Doom, old now, but which highlights the challenges facing councils:

Street litter is a recent phenomonen to do with social and cultural habits and the increase in fast food and takeaway sectors. With councils (and NHS Trusts) going bankrupt, litter is a much lower priority than social care and statutory duties, most of which are about keeping vulnerable people alive and safe. It could be resolved by individuals changing their habits and putting their litter in bins/taking it home/not buying takeaways. In true Boomer fashion, don't get me started on people depositing chewing gum in the street 😂

I'm just wondering about the timing of the advert ... why now?