Social media was designed, from the start, to manipulate people.
The big social media sites were all about giving away free product so that they could sell personal information to marketers. The marketers would then set in on manipulating the naive audience.
Even if the social media sites had a positive tone, social media would still be evil.
I think HIVE is a little bit different in that many of the people at the core of the project are tying to build things. HIVE's underlying problem is that it suffers a certain number of people who are just into harvesting coins.
I find it easier to deal with greed than dealing with the desire to use people.
i can't say for such the agenda behind social media but I see it as a tool and not something inherently good or bad. it all boils down to how you use the platform you are given. some have used this tool to benefit humanity, others have not done so much.