An honest answer would not be appreciated, haha. Because it's something we should not do.
But I would be honest assuming no one would judge me here like the aunties :P
So I like to share my success with people I love because when they appreciate me and talk good of me, I feel motivated and more enthusiastic and it's a happy feeling in general. So I share with them.
But then, definately, there are those who will never be happy to see you happy and will feel jealous. So if I know there's someone in my life who would feel that way and I don't like that someones, I would definaltely boast my success in front of them to show off and make them feel jealous. They would anyways come to know about it and then they would end up feeling jealous and irritated; so I would rather take that initiative.
While I do know that this is something wrong, I should not do it because it makes me a bad person and will end up hurting me sometime, in a way that if I keep thinking about those thing they did to hurt me and make me feel bad, I will never be able to forget and end up feeling bad. But still I do it. After all I'm not perfect, no one is. There are some shortcomings in me which I must work on and this is one of them.