Yep, keep the techie jargon out of it.

Perks is actually a more commonly used term for that, hmm I might just use that myself more when talking about this stuff with people.. good idea.

The perfect world includes both though, in balance... Creators and consumers.

I used to complain that people are so lazy, and why can't they also be self-starters like me, etc. The groundskeeper here of all people, told me though that there needs to be workers. Not everyone is a leader. Leaders need workers, but not all workers need a leader I said :)