A Cultural Reflection | Hypermarkets vs. Farmers Markets

in ASEAN HIVE COMMUNITY11 days ago

This morning, my son joined me for our weekly grocery trip to the hypermarket. With the school on break for a month, it was a change from my usual weekend routine. My son offered to accompany me, and I appreciated the company and the help to carry the bags. The drive was smooth with clear skies, easy parking. As soon as we entered the cool, air-conditioned supermarket, I grabbed a trolley and walked into the fruit section, where I ended up taking a bunch of bananas. It was all very ordinary.

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But as I stood there, I felt a sudden longing for the farmers markets of my childhood in Sarawak, (Borneo). Here, the supermarket felt quiet and clean, with rows and rows of packaged vegetables and soft background music. Back home, grocery shopping was very different with its lively, crowded, open-air market filled with voices, and laughter. There was no air conditioning; only the natural heat of the tropics. The air was usually warm and humid, clinging to your skin.

In my hometown (it's a small town), hypermarkets didn’t exist. Instead, villagers gathered at the market at dawn to sell fresh jungle produce: miding (wild ferns), kulat (wild mushrooms), upa (palm shoots), and seasonal fruits like dabai (a local favorite) and embawang (wild mangoes). Some brought fresh river fish or prawns. The air smelled of nature, and people chatted as they bargained. Children played between stalls, and everyone seemed to know each other.

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Here in the city, my children have only ever known supermarkets. They are bright, clean, and efficient. My son has never tasted dabai or seen vegetables sold straight from the forest. I try to cook dishes from my childhood, using substitutes from the supermarket, but it’s not the same. There’s a charm in selecting a bunch of miding by hand or bargaining for the price of one scoop of dabai that no pre-packaged item can replace.

Of course, supermarkets are convenient. I appreciate the cool air on hot days and knowing exactly where to find what I need. But they lack the human connection of the farmers market like the laughter, the banter and just the overall sense that you belong, you’re part of a community. Shopping at the hypermarket feels impersonal, serious and always solitary.

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As I drove back home, I remembered a poem I wrote that compared the two worlds. It explained the differences between the chilly cleanliness of the hypermarket and the warm, chaotic liveliness of the farmers market. The first is efficient and modern, whereas the second is rich in tradition and life. Either one has its place, but I will always choose the latter.

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One day, I hope to take my children back to Sarawak to explore the farmers market with them and show them what food shopping was like when I was growing up. I want them to experience the warmth, joy, and and the taste of freshly foraged food. Maybe then they'll understand why I constantly return to those memories and why, no matter where I live, a piece of me will always be in that lively market in my hometown.


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Our new generations today prefer to go to supermarkets because they are accessible and convenient, especially for those living in busy cities. I was born in the 80s and have experienced purchasing vegetables directly from farmers. If given a choice, I would prefer to buy from the farmers' market because the vegetables are really fresh, and there's something special about supporting our local farmers.

 10 days ago  

If given a choice, I would prefer to buy from the farmers' market because the vegetables are really fresh, and there's something special about supporting our local farmers.

I agree. I prefer to buy directly from farmers and support their livelihood.

In my hometown there was a 100 year old wet market that was still buzzling before MCO. I remember I featured it here before; but now, about 30% of it has not been opening after MCO. I really hope they will survive, but I think a lot of their kids no longer want to continue their parents legacy.

 11 days ago  

I really hope they will survive, but I think a lot of their kids no longer want to continue their parents legacy.

Most likely the kids moved to the city and work here. We have two wet markets around here and, of course, the pasar malam every Saturday night, but I really miss Sarawak exotic fruits and vegetables. There's a Borneo market in Serdang that is open almost every Saturday morning (I think), but it's quite far from my place.

@tipu curate

 11 days ago  

Thank you ❤️

 10 days ago  
Thanks for posting in the ASEAN Hive Community.

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