You must be confusing Ecency with other projects. Ecency referrals works differently and there is no % off a newbie.
Ecency referrals gives you Ecency points, it works when you signup with https://ecency.com/signup. There are no % or beneficiary cuts.
You are probably talking about hiveonboard.com which I think works similar way.
Please check our FAQ https://ecency.com/faq to learn more.
Thank you! :-)