Seems to me that perhaps it would be good for Hive to focus more on niche markets. The broad market that thrives on the 685th posting of a stupid meme is probably not a Hive user, no matter what. Someone who's part of actual interest groups on LinkedIn, Facebook or wherever seem more likely candidates for Hive.
LinkedIn might be a good venue, though, as it is a more "intelligent" situation than your average TikTok or Insta.
Good reminder on interest groups on LinkedIn - noted and will be executed :-)