I think the smartest move he could have made was leaving Apple and going on his own. When he started designing the Apple Stores, that put him in the architecture category and put him on a different planet. He is still contracted by Apple for some things, but he now has his own design firm. I respect the crap out of that dude because he and Tim Cook were not close, lol. Not the biggest fan here of Tim, lol. But you know 8 years will do that, lol.