Yes, it is (for me anyways). Smell them when you eat them :P Smelling things primes us to want to eat even if we didn't want to before. Evil smell! lol
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Yes, it is (for me anyways). Smell them when you eat them :P Smelling things primes us to want to eat even if we didn't want to before. Evil smell! lol
I try to avoid them as well but will allow myself to occasionally splurge.
It's a pretty well known tactic to have fresh baked cookies sitting in a house when a realtor brings a prospective buyer through. It evokes not just the hunger effect but for some, childhood memories.