I think it got really popular from the GAPS diet, although Weston Price et al. have been promoting it for a long time, too. I know I've made it right if it wiggles like jello in the fridge. it's funny... the old fashioned things are now trendy. :)
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Ir's amazing... Broth is trendy :))
Cheers @daine-sidhe
I think it started with WAPF, grew quite a bit with GAPS, then went through the roof when Paleo picked it up as well. Either way, it's a good thing. Are you doing GAPS?
I had no idea -- I heard something about Paleo (the whole gluten free thing) but when I saw the walk-up window in the East Village, I knew it was for real :))