They want to be very careful to think about doing something like this as we are only a small % among the majority of users on social media, not everyone shares our thoughts and opinons on being paid for content. Also if the other sites step in following suit it could put many people off and give them a bad reputation altogether. Saying that I hope that zuckerberg does not set up a similar platform and people decide to jump ship, a new horizon is approaching and its got crypto's name all over it.