You mean the "Wild West" @sorin.cristescu was talking about? The issue that could use a little governance, as it were?
It can all come together.
- target the appropriate audience
- screen users
- reward good content
- have some level of paid governance (not censorship, governance on policies set like on any other platform)
All of this requires a slightly paid staff. And paid marketing...at first. Rather than spending on outside shit, build the inside and pay the littles. They got big mouths. They tell their friends. Marketing will need very little after the first wave hits.
Regulate the meanies and the stupids. Reward creators and curators. It'll take care of itself.