I think more depends on luck here than the hard work. Writing better posts only cannot make posts profitable. Strategy also matters. I wonder how some people get upvote for their ordinary posts while many great posts gets dust. These lucky fellows must be great strategist or lucky or some whales friends.
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I think it's a mix of luck, a smart work and good relationship with some whales.
There are a lot of people using bid bots and services like minnowbooster or smartmarket, etc.
I agree with you. But, I think this platform is designed only for whales and bid-bots.
Thank you for your comment @akdx and just like books, without promotion they don't sell.