I was thinking about this the other day and I am fairly surprised that no one has created a stEemBay yet. I checked out the steem names and domain names, and someone has snapped them up. I wonder if they are planning to do anything along these lines, or whether they are just squatting the names.
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The discussion has come and gone a number of times.
To some degree, there might have been a hesitance over waiting for Steemit to "stabilize" as a platform, and for people to settle in with who the "long term players" are.
There are several initiatives working at the moment ( @steemshop @steemgigs @peerhub ), but they are only touching the very ends of what can be developed. In order for this to get serious traction, it's going to be a larger collaborative project... not something one or two people put together.
Now it has been almost 18 months since the start of Steemit, and we have precedents for "larger collaborations," for example the PAL/Minnowsupport initiative which has lots of people working on one project. Something similar would probably be needed to make a serious commerce site come to life.