Wtf!!! How did I miss this Narrative ICO?! It looks kind of interesting too!
There's too many ICO's coming out on NEO these days! I can't keep track... literally!

I believe there are 1 billion ONT tokens in total. So the 20 million being airdropped isn't that huge.
What is huge is that they apparently gave everybody who signed up on the ICO (which never happened) newsletter 1000 ONT for free...! It was decided to do that after they chose to cancel the ICO.
Wish I'd signed up, but found out too late. Really sad :(