I set up a friend with cryptos last Thanksgiving. She wanted to get into cryptos but didn't have a clue on how to begin. She is very happy now as most things are up. Mostly in ETH and Hashflare Mining of BTC when the contract price was low ($140).
Doing this with her made me realize that cryptos are a different world. People don't understand how it functions. It's a new language - wallets; cold storage; Ledger Nano hardware; bots; erc20 tokens; altcoins; hacking; etc. So, in my experience, to get friends/new people of any gender in, you have to take them by the hand and go step-by-step. They'll appreciate it.