I guess it'll only make sense when the product / service is easy to use enough, and I think Steem / Steemit are pretty good minimum viable products - I've not seen this anywhere in the cryptospace (I've been using Steemit almost everyday since one year ago).

they can buy whatever they want without secretlyblaming on me for something they never liked LOL

Haha I feel you, I always buy books for people coz I totally suck at gifting. This year I'm going to consider cryptos liek i've mentioned in the post :)