The Jersey Financial Services Commission has released ICO guidance notes on the 12th of July. It is a clear signal to the exploding ICO industry world-wide that Jersey wants businesses conducting an ICO to base themselves in Jersey, and the JFSC is doing what it can to make this happen.Decentro Media caught up with CEO Aynsley Damery from the Clarity Project, which is probably the first ICO to use the JFSC guidance to organize their ICO efforts. According to Damery, the guidance notes provided by the JFSC are not giving companies regulatory approval, but they are giving companies who engage with their guidance full consent to operate as an ICO. The process intended to ensure that a certain level of government standards are met, including meeting KYC and AML requirements. These guidelines are provided free to the public by the JFSC and according to Aynsley, they are clear, easy to understand and completely reasonable:
(The Guidelines) are a really balanced approach to ICO regulation… (Jersey) is trying to be at the forefront of cryptocurrency and blockchain. Recently (the JFSC) have signed a deal with Binance as well… to launch a fiat to cryptocurrency exchange.