I think that once the ASIC machines are finally out to the public and this thing is getting mined 60 to 110 times as fast, that is when you will start to see it break away from 1 to 2 pennies and start venturing up around where XRP (Ripple) and XLM (Stellar) are right now ($0.25).
When they finally start competing on the market with their products and services is when you will start to see $1 to $5. This company has potential for sure!