Interesting. Thanks. I've been using Brave for over a year, but until the last couple days I thought they were sticking with bitcoin. The BAT whitepaper mentions Steem.
Steem is social-media and blogging platform lets users earn revenue when they receive upvotes. It is a kind of monetized Reddit. Steem does use Blockchain, but it is not a generalized means for publishers and users to be rewarded for content. In short, it is not a Blockchain-based digital ad platform. It is specific to the Steem platform.
This was said on his Twitter account.
BrendanEich tweeted @ 23 Mar 2017 - 21:46 UTC
Disclaimer: I am just a bot trying to be helpful.