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Ha! We did try to steer clear of making it sound too much like sheep, as we know that those poor little souls sometimes get a bad rap for their group mentality. With s-h-e-p, we were able to make some nice tags and respective curation accounts for it. We believe that the acronym from @friendly-fenix worked very well to describe the community program and what we are hoping to bring to steemit: hospitality!

Thanks for the well wishes, we hope you are able to benefit from this initiative in your own world experience!