good article!
I'm quite deep in the ICO topic since 7 months.
It is important to explain the role of the market influencers like www.icodrops.com or ian balina who can boost up the ICO and make the price of the token fly to the moon.
If you are going to invest, take care that you understand the risks and make research yourself...
ICO Overview including ROI: https://icodrops.com/ico-stats/
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Talking about people who can influence ...... a single tweet from John McAfee can do wonders. @yefym