so when starting or building any company. your right down all liabilities or bills and all assets or incomes. if the assets don't beat the liabilities, the easiest path for me and my mentor-ship is to reduce the bills and only work with what you 100% need and then modify the income to where it comes in no matter what or steadily so you can scale the company without the issue of running out of cash. in short bills have to be as small as possible.