As we learned years ago with the Seed machinima-trailer competition. Oooooh, don't wanna go there.... the only reason Amazon has my loyalty or my business at all is User Friendly - as is Facebook - but I should go underground and suffer any number of obstacles and challenges to get out from the grip of Amazon, Facebook, and all those secret surveillance services.
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We definitely learned how Amazon can be, didn't we? School of hard knocks. I still fume every time I think about that contest.
Me too!
The long list of grievances against Amazon and unfair policies...why on earth am I still loyal to Amazon... user friendly for starters. We've had no other "Robber Baron" monoliths of industry to compete...