I feel this. I don't write for people without any attention span or appreciation for detail and elaboration, and that's fine with me, even if it cuts into my audience. When I first got my job, my tendency to write long emails was the first habit that my boss sought to break in me, and she was successful in doing so (I eventually conceded that she was right in that context). That being said, I'm not going to apply that philosophy to the writing I do for my own personal edification (e.g. blogging).
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I had that same issue with email, and learned to scale them back. I decided I am going to try to remember to tag my longer posts with #longpost just for the fun of it. It might be fun to try to create a community around that one idea.
I actually noticed that people around here tend to have longer attention spans and appreciate longer posts than most social media platforms these days. I used to love livejournal and really hated when it fell out of fashion and "microblogging" took over. Never got into Twitter and I'm not much of a Facebook user either. But that might have to do with the crowd I run in here...
Re: attentions spans. I think you’re right. It takes work to find the people you connect with, but we have the whole world as a possibility! Or at least the million or so people currently using :). I’ve noticed that my interest in Facebook has waned as I do more reading and writing here. I love that. I have always had a love-hate relationship with Facebook. I just checked it your blog and am looking forward to reading your latest post when I get some time later. Congrats on going viral!! :)
Once or twice I've given in to the temptation to write long rambling Facebook posts about something that matters to me, and I generally get positive feedback, but something about that platform makes me so self conscious that I'll inevitably delete it within 48 hours. Perhaps it has something to do with how easily people are triggered and riled up into pugnacious bickering. The permanence of using Steemit scared me at first but maybe not having the option to go back and eradicate my thoughts from public view is a positive change for me.
Re: the virality. Thank you! Yeah, apparently a few fellow academics picked up the post and tweeted it, which doesn't do much for Steemit upvotes, but it's nice to know that it resonated with others. :)