"Dinner Coin" haha! You build up enough kudos points through posting your dinner pics through the app and you get money off by spending them at restaurant (when they open again) or supermarket/food chain of your choice. We know those instagram foodies will love it and it will be good advertisement... shit man, let's draw this up! Lol
I'm still shitting my pants about BTC addresses and receiving the funds, only when it's dropped and all confirmed in your wallet is yours, otherwise, it's in the magic money machine lol!