Bitcoin payment via twitter

To bitcoin payments more easier "ipayyou" wallet trying make payments via Twitter without having prior bit coin account or wallet. CEO of ipayyou Gene Kavner said "
adding the ability to pay someone by simply knowing their Twitter handle is another step for iPayYou to expand on its ease of use"
Hope this step make bit coin further welcoming in the society until we could use bit coin payments in day to day life everywhere...