Free tokens from a new ICO

So, there's a new ICO coming up called the ats token. Judge for yourself what you think about it

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From what I gather the token lets you buy books on their website which at the same time allows people to publish their books quickly and easily. While I do not see ICOs as valuable investments because they are too risky, this one offers something special. This ICO will give you 75 free tokens, and since ICOs usually go up by a lot, I think its safe to say that these 75 tokens might be worth getting and then exchanging.