Games will probably bring millions in 2019. Games I think will be huge for the blockchain space. Probably what will lead us into mass adoption is people wanting to play all the cool Crypto games releasing.
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I agree with you here. In game tokes and coins have been around for a long time. Now if there were real world markets for those coins, they might really catch on.
There is a coin that can be swapped for gift cards for some online services. Currently it is still not possible to swap coins to tokens directly due to technical limitations.