People used to wonder, why, if Dorsey is so bullish on Bitcoin and crypto, didn't he try to launch his own token. Personally, I'm glad he didn't - it would have been a clusterf**k of epic proportions.
Not as bad as Facebook's Libra, but Twitter has over 330 million monthly active users - it would have had a significant built in userbase, just like Libra, which would have grabbed regulators' attention.
I think he realized what others are just now starting to. It's going to be much harder to launch a coin now with all the regulations then it is to just incorporate an existing one.