自新工作後,良久未有與一眾酒友品酒,口渴心更渴。當然之前有幸參與的Hoppy Cup啤酒評審亦是品酒,不過嚴謹的品酒與輕鬆的品飲是不同的,特別今次有幸受 Hop Leaf HK 邀請與一眾bloggers 及其他啤迷大大一同歡暢,醉人也。
Although, I just participated in the local home brewing competition as a beer judge at the beginning of December, those serious judging experience was totally different with the experience of tasting with beer geeks casually. This time, I was invited by a Hong Kong local craft beer supplier, Hop Leaf HK to engage in a new releasing beer tasting with other beer geeks and beer bloggers. Such a honor and pleasure!
若果將這些精釀品飲經驗當作知識的收集與分享,那麼當晚品飲的瑞典 Beerbliotek(bibliotek在瑞典語解作圖書館)酒廠的出品就是相當之有喻意。以啤酒當作書本;以酒桌變成閱讀桌;以分享作為串聯。
的確,在Beer Can世代,除了在教育大眾路上仍要默默付出外,設計方面依然要突出才能得到青睞,相信本地酒廠 Heroes Beer Co.定必感受到當中的辛酸(支持!)。而這間Beerbliotek卻堅持酒廠獨立精神,我行我素大走簡約風。旨因它其中一條主設計路線就是以彩色譜(Color Pattern Spectrum)作為罐上的形貌元素,舒適簡約之餘,亦配合功能。
We tasted 8 different beers from the Beerbliotek Brewery which is located in Gothenburg, Sweden. In Swedish, Bibliotek means library, it is funny that if we consider beers as books and beer tables as reading table. But probably, the most common thing that beer and library shared is exactly SHARING. Sharing knowledge, sharing good beer!
Beerbliotek is using cans as the beer containers which is quite popular in Europe and US. But in Hong Kong or even Asia, drinkers are still waiting for education. Lots of can beers would focus a lot on the label design as it is the primary way to attract the customer. Of course, Beerbliotek is also demonstrating their unique design, a color pattern spectrum, which is classic to represent the Scandinavian art. Simple, comfortable and functional.
酒廠其中一位創始人兼品牌和營銷經理Darryl De Necker就在其官網網誌說過他們的設計意念是希望透過顏色去建立品牌之餘,亦以此象徵背後各款的啤酒風格及風味。所以細心留意,Beerbliotek的Pale Ale是以淺藍色作主色調,如Bobek Citra #05 APA、Spoiler Alert #182 Modern Pale Ale;IPA則以綠色為主色調,如I Don't Want to Change the World #193 IPA、Colonial Hipster #192 IPA、HIP HOP#049 IPA。以上的例子正正是北歐文化獨有的一套藝術哲學。不是極簡主義,但卻是簡約風格;不是鮮色奪人,而是保留藝術中的人性化。
One of the co-funder, branding and marketing manager Darryl De Necker has mentioned in their website blog that they would like to use a colour pattern spectrum to associate with all of our beers, styles and flavours. Thus, it is all about the connection of design and branding. For example, Pale Ales are light blue including Bobek Citra #05 APA and Spoiler Alert #182 Modern Pale Ale. IPA are green like I Don't Want to Change the World #193 IPA, Colonial Hipster #192 IPA and HIP HOP#049 IPA. It is simplicity instead of minimalism; it is humanity instead of merely colorful. It is an art philosphy.
若然想將這種藝術暇想一飲落肚,不妨試一試筆者當晚最喜歡的Spoiler Alert #182 Modern Pale Ale及I Don't Want to Change the World #193 IPA。前者的香氣散發出陣陣的新世界酒花香(Mosaic/Simcoe?),草青、花香、松木、菠蘿等果香都明顯地感受到,味道上亦偏向酒花風味的特性而非只有苦味,十分舒適簡約。而後者的西岸IPA風情亦十分引人入性,豐富而又香甜的果酯(Fruity Ester)與美系/新世界類的啤酒花互相配合,蜜瓜、杏脯、西柚、糖果般的香味一湧而上,味道乾淨而口感亦清爽,平衡簡單。另外,Colonial Hipster #192 IPA的NEIPA亦簡單怡人,要知道香港市埸上仍未有太多(行貨)罐裝、樽裝的NEIPA,想跟隨NE潮流的人亦可一試。
I quite appreciated Spoiler Alert #182 Modern Pale Ale and I Don't Want to Change the World #193 IPA. The first one was quite hoppy with the hints of piny, grassy, floral and pineapple that might be from Mosaic/Simcoe hops? The latter one was a typical west coast style IPA. Very fruity like melon, citrus, apricot and a bit candy like aroma. Those were quite balance. Also, Colonial Hipster #192 IPA was a good try of NEIPA.
總體而言,這次Beerbliotek的產品都與它的設計意念相近,舒適簡約,在冬季酒聚、酒吧、門市老是常出現的Stout、Porter、Barley Wine、Imperial XX的「沉重壓力」下,平衡簡單的Beerbliotek是這片沙漠裡的綠洲。
Overall, Beerbliotek beers are balanced instead of impressive. In this winter with lots of stout, porter, barley wine or imperial xx, those refreshing medium-light beer will be a good choice. Of course, other tasted winter beers were very very amazing!!!!
希望你會喜歡我的分享!如果你欣賞我的內容,歡迎upvote, resteem和follow @benng。飲杯!
Finally, I hope you like my sharing and lease upvote, resteem, and follow @benng. One last thing, Cheers!
Looks so good , I like how each of them have like a picture on top of it . It’s like you can make them collectibles
Thanks @journeyoflife. That's the attractiveness of craft beer (and of course its design):)
Great and interesting beer post!! A library full of beers sounds good to me!!
It's also fantastic to me as well xd
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I do like those can design, and some of the descriptions of beers are interesting. I've never heard of the brewery, but maybe if they have got as far a Hong Kong the boat may continue and we'll get them in Australia.
HK is quite lucky that as a middle point of US, Europe and Australia. Of course, I think u must get lots of good beer in Australia too :)